Business & partnership guide · Programme figures are proposed targets, not achieved results.
How the business works

From audience interest
to shared revenue.

The core proposal combines influencer promotion, event-specific ticketing and paid competition broadcasts. The reference planning price is RM10 per ticket.

Customer journey

Six connected stages.

Recruit & prepare

Select creators, gamers and suitable game titles; agree event rules, responsibilities and broadcast rights.

Build the story

Creators interview players and share competition stories through livestreams and short-form content.

Sell event access

Fans purchase through an approved GLOOGA ticketing channel. A referral identity attributes eligible sales.

Validate tickets

The planned access system checks digital passes before admitting viewers to the competition broadcast.

Deliver the event

Production teams integrate gamer feeds and deliver the competition to ticket holders.

Reconcile & distribute

Reconcile receipts and deductions, calculate allocations, and pay commissions and prizes under agreed terms.

Ticket economics

How an illustrative RM10 is allocated.

RecipientAllocationBefore deductions
Siaraya / GLOOGA platform40%RM4.00
Production & Operations30%RM3.00
Competition prize pool20%RM2.00
Influencer commission10%RM1.00
Explore the model

Ticket revenue calculator.

Change the assumptions to see how receipts would be distributed. This is an illustration of the proposal, not a forecast or payout promise.

RM0.50 is an example only, not a confirmed fee. Deductions cannot exceed the ticket price.

Gross receipts
Net distributable receipts
Siaraya · 40%
Production & Operations · 30%
Prize pool · 20%
Creators · 10%
Why fans would pay

The viewing experience must earn its price.

Competition worth following

Recognisable players, compelling rivalries, clear tournament structure and meaningful competition.

Production worth watching

The paid-streaming concept proposes high-quality video, commentary, multiple perspectives and useful match information. Event scope must be agreed and validated.

Connection beyond the match

Player interviews, behind-the-scenes content and community engagement are potential additions to the core broadcast.

Commercial channels

More than one route to ticket demand.

ChannelRole in the model
Direct fan purchasesEvent tickets promoted by creators and gamer communities.
Corporate-sponsored accessBrands fund audience access or viewing-ticket campaigns under an agreed sponsorship package.
Public development programmesFunded participation or training linked to measurable community outcomes.
Additional revenue opportunitiesSponsorship, advertising, premium events and expo activity; accounted for separately unless agreements specify otherwise.
Technology roadmap

Capabilities to demonstrate before scaling.

Access & payments

Registration, secure payment processing, ticket issuance and validation, with clear refund handling.

Production & reliability

Livestream delivery, competition feeds, load testing, monitoring, redundancy and incident procedures.

Attribution & reporting

Creator referral tracking, commission statements, revenue reconciliation, audience analytics and aggregate programme outcomes.

Build with GLOOGA

Let’s discuss your role.

Speak with Osman about an event, creator partnership or development programme.

osman@glooga.com · +60 19 222 3200
Office: +60 3 6188 8889
SH-2, Greenwood Park, 68100 Batu Caves, Selangor
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